Sensory Marketing Theoretical And Empirical Grounds

Summary Details: Sensory marketing offers a global view of the use of senses in marketing strategy based on consumers perception and behaviour'. '.strtoupper('i')ntegrating the company constraints and...
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Sensory marketing offers a global view of the use of senses in marketing strategy based on consumers perception and behaviour'. '.strtoupper('i')ntegrating the company constraints and...

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