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'if you're struggling with hair loss and thinning hair, add the schwarzkopf professional bc scalp root activating serum to your routine it reduces hair loss after just 6 weeks!' ceryn, escentual beauty team'. '.strtoupper('w')hy you'll love scalp root activating serum reduces non pathological hair loss after just 6 weeks'. '.strtoupper('a')ctivates hair roots and energises the scalp'. '.strtoupper('i')mproves the quality and vitality of hair over time'. '.strtoupper('w')eightless, non greasy and fast absorbing formula'. '.strtoupper('w')hat you need to know the scalp root activating serum contains a mix of superfood ingredients and skincare actives'. '.strtoupper('t')here are two key ingredients in the formula antioxidant guarana, which contains twice the amount of caffeine as a coffee bean, which stimulates the hair follicles, and biotin, a water based vitamin that contributes to keratin production, helping to improve hair strength'. '.strtoupper('t')he serum comes in a bottle with a unique, pointed applicator that makes application quick and mess free'. '.strtoupper('t')he water based texture quickly absorbs into the scalp and feels cooling'. '.strtoupper('i')t has a fresh, slightly floral fragrance that fades after a few minutes'. '.strtoupper('w')hy it's escentual it's estimated that hair loss affects over 15.4 million people at any one point in the uk'. '.strtoupper('b')ecause of this, it's important to us that we stock products that help with this hair concern'. '.strtoupper('s')chwarzkopf are experts in professional haircare, and this range's formula will transform the confidence of those with weak, thinning hair'. '.strtoupper('i')ts clinically proven results, effective ingredients and smart design are all reasons why we believe it's one of the best scalp serums out there'. '.strtoupper('t')he best way to use it use morning and night on damp or dry hair'. '.strtoupper('s')plit the hair into sections and apply to the scalp along the parting of the hair'. '.strtoupper('g')ently massage, and leave in'. '.strtoupper('s')ustainability and values sustainability is clearly at the forefront of schwarzkopf's mind with this range'. '.strtoupper('t')he entire collection is vegan and free from artificial colours and silicones'. '.strtoupper('t')he packaging is also environmentally friendly the bottle is 91% recycled, and the cardboard packaging is fully recyclable.